When you're posting on purpose of profit, it's mandatory to know how SEO keyword research works before you begin...
4 Golden Rules for SEO Keyword Research...
First Golden Rule... Relevancy
Your keyword phrase must be relevant to what the person is searching for. The Google search engines make sure that people don't search for one thing and wind up with a completely different subject.
Therefore, whatever it is that your blog post or article is about must include the keyword phrase throughout the content, and you also need to be mindful of phrase to broad ratio. SEO Keyword research software will search for a phrase to broad ratio of 15%. This means that, while you might think that the phase "trainer dog" might be an untapped niche, in reality, most people are entering "dog trainer", not "trainer dog".
Second Golden Rule... Traffic
The amount of traffic you are subject to get can be determined by going to the free Google external keyword research tool, "adwords.google.com". This will give you a basic summary of how many people would be searching for your specified keyword phrase on a monthly basis.
There are some things you may want to change in this search field so as to not wind up wasting your time with the wrong keyword phrase. Change your settings to "exact match" (to avoid the phrase to broad mistake), greater than 100 local searches globally, and set for global search (assuming you want to market to a worldwide industry.)
Third Golden Rule... Competition
Competition is the main reason why so many internet marketers fail. You are able to detect the "ball park" competition you'll be up against on the free Google "external keyword research tool".
Be careful not to go up against a strong competitor!!
The free Google tool will tell you whether the competition is low, medium, or high. However, it does not tell you how strong your competition is. In other words, high competition means there are several people competing for that same phrase, but whether they are beatable according to standards, is something you need extensive software for.
Unfortunately, the free Google external keyword research tool will not tell you this. However, there are ways around this.
Here's how to use free available tools for SEO Keyword Research...
SEO Quake will help you find out about the strength of your competition. This is a free plugin that will give you the indication of your competition. You can download it for free, and then, for any site you examine, it will give you the page rank (PR), number of links pointing to the website, and the Axela score. The higher the PR, the stronger your competition, and the lower the Alexa, the stronger your competition.
The last SEO keyword research golden rule... Commerciality
That is, what is the probability that when people see your post they will be likely to buy something?
Only the right keywords target people who are ready to buy...
You can invest in keyword research analysis software for this information; or you can simply find this out through trial and error.
I like to combine my blog posts with article marketing, and check my performance within the article directory software. And this tells me who might be interested in which keyword phrases. Of course, Google ranks according to relevancy and popularity, so being popular is a big deal on the internet.
If you choose to do keyword research without purchasing any SEO keyword research tools, then I strongly advise putting your blog post into an article directory that will advise you for free which posts are drawing the most attention, and which posts have the highest CTR (click-through-rate). From there, you can simply figure out what ad copy sells best on your titles and resource box, and tweak your future posts accordingly.
SEO keyword research, like any form of internet marketing, demands a bit of a learning curve. You will definitely want to get as much internet marketing training as possible. And, there's no better place to start with this than the Empower Network blogging system. Here, you can learn about how to construct the best ad copy, what the best "SEO keyword research" tools are, and how to use the free keyword research tool, "adwords.google.com".
4 Golden Rules for SEO Keyword Research...
First Golden Rule... Relevancy
Your keyword phrase must be relevant to what the person is searching for. The Google search engines make sure that people don't search for one thing and wind up with a completely different subject.
Therefore, whatever it is that your blog post or article is about must include the keyword phrase throughout the content, and you also need to be mindful of phrase to broad ratio. SEO Keyword research software will search for a phrase to broad ratio of 15%. This means that, while you might think that the phase "trainer dog" might be an untapped niche, in reality, most people are entering "dog trainer", not "trainer dog".
Second Golden Rule... Traffic
The amount of traffic you are subject to get can be determined by going to the free Google external keyword research tool, "adwords.google.com". This will give you a basic summary of how many people would be searching for your specified keyword phrase on a monthly basis.
There are some things you may want to change in this search field so as to not wind up wasting your time with the wrong keyword phrase. Change your settings to "exact match" (to avoid the phrase to broad mistake), greater than 100 local searches globally, and set for global search (assuming you want to market to a worldwide industry.)
Third Golden Rule... Competition
Competition is the main reason why so many internet marketers fail. You are able to detect the "ball park" competition you'll be up against on the free Google "external keyword research tool".
Be careful not to go up against a strong competitor!!
The free Google tool will tell you whether the competition is low, medium, or high. However, it does not tell you how strong your competition is. In other words, high competition means there are several people competing for that same phrase, but whether they are beatable according to standards, is something you need extensive software for.
Unfortunately, the free Google external keyword research tool will not tell you this. However, there are ways around this.
Here's how to use free available tools for SEO Keyword Research...
SEO Quake will help you find out about the strength of your competition. This is a free plugin that will give you the indication of your competition. You can download it for free, and then, for any site you examine, it will give you the page rank (PR), number of links pointing to the website, and the Axela score. The higher the PR, the stronger your competition, and the lower the Alexa, the stronger your competition.
The last SEO keyword research golden rule... Commerciality
That is, what is the probability that when people see your post they will be likely to buy something?
Only the right keywords target people who are ready to buy...
You can invest in keyword research analysis software for this information; or you can simply find this out through trial and error.
I like to combine my blog posts with article marketing, and check my performance within the article directory software. And this tells me who might be interested in which keyword phrases. Of course, Google ranks according to relevancy and popularity, so being popular is a big deal on the internet.
If you choose to do keyword research without purchasing any SEO keyword research tools, then I strongly advise putting your blog post into an article directory that will advise you for free which posts are drawing the most attention, and which posts have the highest CTR (click-through-rate). From there, you can simply figure out what ad copy sells best on your titles and resource box, and tweak your future posts accordingly.
SEO keyword research, like any form of internet marketing, demands a bit of a learning curve. You will definitely want to get as much internet marketing training as possible. And, there's no better place to start with this than the Empower Network blogging system. Here, you can learn about how to construct the best ad copy, what the best "SEO keyword research" tools are, and how to use the free keyword research tool, "adwords.google.com".
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